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Marketing Briefing: Will Coinbase’s Huge Bowl QR code stunt produce marketers rethink their ROI metrics for the colossal game?

While the ad ranked dead last in USA Today’s Ad Meter, much of the post-game chatter was about that very spot as the company said 20 million people used the QR code to visit the company’s website in a single minute.  The post Marketing Briefing: Will Coinbase’s Super Bowl QR code stunt make marketers rethink…

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3 years ago

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Whereas the ad ranked pointless final in USA This day’s Advert Meter, great of the post-game chatter changed into about that very attach because the firm talked about 20 million of us frail the QR code to transfer to the firm’s websites in a single minute. 
The post Marketing Briefing: Will Coinbase’s Huge Bowl QR code stunt produce marketers rethink their ROI metrics for the colossal game…
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